Service provided: Cultural Awareness and Language Training for French, German, Spanish, Dutch, Polish, Vietnamese, Malay and English.
Timeframe: 2006 - present
Audience: UK-based executives and their families, who move abroad on international assignments, and overseas executives and their families who relocate into the UK.
Requirement: Senior managers frequently move abroad to take up roles in other countries. They and their families have a need to acquire the new language and for cultural awareness training, so that they are equipped to cope with the language and different way of life and working practices of the host country. Similarly, overseas executives and particularly their families, who move into the UK, need to improve their English language skills quickly, so that they can integrate into British life.
Solution: 40 hours' tailored language and cultural awareness training, usually delivered on a flexible basis, as the clients are very busy prior to their departure. Some recent examples include:
Result: The clients feel more confident when they move to a new country because they have acquired some language skills. They are equipped with the basics and can "survive" and they have a firm foundation on which to build. They are also familiar with the key cultural, social, economic and political aspects of the host country and this awareness aids their transition to life in a new country.
James Millard—Supply Chain
Manager, Coffee & Beverages